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Marketing and Web Specialist (Contract)

About Friends of the Children

Friends of the Children is a national nonprofit dedicated to breaking cycles of generational poverty through long-term, salaried, professional mentoring. We empower youth facing the toughest challenges by providing them with a dedicated mentor — a “Friend” — for 12+ years, no matter what. We work alongside communities across the country, amplifying the voices of children and families and advocating for lasting change.

Role Overview

We are seeking an experienced and creative Marketing and Web Specialist to join our National Marketing & Communications team as a contractor, with the possibility of moving into a full-time, permanent position. This role supports designated Friends of the Children chapters, helping them execute digital marketing strategies that align with our national brand.

You will create and manage content for websites, social media, newsletters, and other communication channels, while tracking analytics to measure impact. The position is ideal for a self-starter who thrives in a collaborative, fast-paced, and mission-driven environment.

Key Responsibilities

Digital Content Creation & Management

  • Develop engaging social media content, web updates, newsletters, and digital/print collateral using tools such as Canva.
  • Maintain editorial calendars for consistent and coordinated messaging.
  • Monitor and engage with social media audiences, responding to comments and inquiries.
  • Ensure brand consistency across all marketing materials and platforms.

Web & Analytics

  • Keep chapter websites up to date with news, staff bios, events, and partnerships.
  • Track website and campaign performance using Google Analytics, and make recommendations for improvement.
  • Collaborate with the national web design team to optimize performance and ensure brand alignment.

Collaboration & Support

  • Work closely with chapter staff to understand marketing priorities and deliver high-quality content within agreed hours.
  • Provide guidance on best practices for storytelling, audience engagement, and visual branding.

Required Skills & Experience

  • Bachelor’s degree in Marketing, Communications, Business, or related field.
  • Minimum 3 years of experience in marketing and communications (nonprofit experience preferred).
  • Strong storytelling, writing, and editing skills.
  • Proficiency with Canva, Adobe Creative Suite, Google Analytics, and social media management tools.
  • Experience managing content in a CMS (Craft preferred).
  • Ability to manage multiple projects, meet deadlines, and work independently.

Compensation

  • Hourly Rate: $40–$60 (based on experience and location)
  • Hours: 10–20 per week (flexible schedule)
  • Opportunity for contract-to-hire into a full-time role ($52,000–$62,000 annually + benefits).

Culture & Values

We are committed to creating a culture of belonging, equity, and respect. We value the health, well-being, and professional growth of our team. Full-time employees enjoy comprehensive benefits, including:

  • 100% employer-paid health, dental, and vision premiums (employee only)
  • Paid life, disability, and AD&D insurance
  • Retirement savings with 4% match
  • Paid vacation, sick leave, and professional development opportunities
  • Flexible work arrangements and summer hours