About ChartHop
ChartHop is the People Management Platform that allows organizations to unify their people data, take action through automation, and drive growth with strategic, in-depth analytics. ChartHop helps companies build a healthier organization by aligning their people and business together. ChartHop has been recognized by Inc. Magazine as one of “2023 Best Workplaces.” We have raised over $100M from Andreessen Horowitz, Owl Rock Capital, and other great investors, we are profitable and growing rapidly.
The Opportunity
ChartHop is seeking an experienced Senior Manager, Demand Generation to join our Mission Control team. In this role, you will build and lead a team while building our future demand engine. This is an integral role to our growth as a company. As the Senior Manager of Demand Generation, you will be comfortable with topics like product-led growth (PLG) and Sales-Led Growth (SLG), inbound and outbound strategies, ABM, email nurture, webinars, and creative full-funnel campaigns.
Responsibilities
- Lead our Demand Generation function: develop GTM strategies and execute integrated, full-funnel campaigns that move prospects through the funnel, including PLG/SLG motions and brand awareness.
- Grow and mentor: manage, coach, and support a team of demand generation and lifecycle marketers to build their marketing skills and impact.
- Own and hit pipeline targets: build and maintain the full-funnel KPIs dashboard per segment and derive KPIs across the marketing org.
- Influence the GTM strategy: partner closely with our Sales, Partnerships, Customer, and Product Marketing teams to build a secure pipeline.
- Create demand across our segments: B2B segments include V2MOM planning, tier 1 segments access, creative campaign wheels, multi-channel strategy, and budget allocation.
- Measure and report: own lead performance and reporting to the business; implement measurement standards, optimize spend, and report results to leadership.
What You’ll Bring
- 8+ years of experience in B2B demand generation, growth marketing, or field marketing.
- 2+ years of leadership experience in demand generation, managing marketing managers and/or individual contributors.
- Deep understanding of marketing funnel metrics, measurement, modeling, and attribution.
- Experience with PLG and/or SLG motions, ABM, lifecycle marketing, and full-funnel campaign execution.
- Amazing written and verbal communication skills: you can simplify complex topics into compelling stories.
- Empathetic, results-driven leadership: strategic, data-driven and brand-aware preferences for campaign execution, with experience in marketing automation, analytics, and revenue operations. Hubspot experience is a plus.
Compensation
$150,000 – $160,000 (base salary) with a $10,000 annual bonus included.
Benefits and Perks
- Ownership: every full-time employee gets equity in own everything.
- Comprehensive health insurance coverage with medical, dental, and vision options that are subsidized.
- Unlimited PTO with a difference: we actually encourage use it or lose it — all employees are required to take at least 2 weeks off.
- Lifestyle spending account: an annual stipend to spend on what you need, including wellness, autonomy, or otherwise. It’s flexible for you.
- WFH Stipend: for remote first, around benefits and intentional spaces to get your best work done.
- Stack for Home Office: we want to be sure you’ve got all that you need to WFH successfully.
- Laptop: Latest model MacBook Pro.
Why Join ChartHop
We’re developing a diverse and inclusive culture that is a reflection of all of us. We believe the more inclusive we are, the better our work will be. We’re an equal-opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, disability status, or any other legally protected class.
If you’re reaching for the same goals, we’d love to hear from you. ChartHop is proudly headquartered in NYC with a distributed-first workforce.
